Lorine Chia – “I Just Want To Live” (Dir. by Lorine & Daniel Cordero)
A lot of people are considering this past month the best Black History Month that we’ve had in years and I couldn’t agree any more. With all of the tension growing in politics, communities, the justice system and so much more, soulful songstress Lorine Chia uses her latest offering to shed light on a big issue; racial profiling. The Free P-produced track “I Just Want To Live” comes from her approaching Sweet Noise EP and instantly hits your heart thanks to her passionate and unique vocals.
This fully animated music video, directed by Lorine Chia and Daniel Cordero of the Dreambear production company, ended Black History Month in the best way possible. The collaborators used their creative talents to highlight a social issue in an amazingly touching way. Watch below and be moved as Lorine Chia and peers are racially profiled by police officers.
MAZ – “Hideaway” (Dir. by Jean Coneja)
Hailing from Cleveland, psychedelic singer MAZ went off to the West Coast for her seductive “Hideaway” music video. This soothing track is the second taste she’s offering from her upcoming Pale Moon EP which is produced entirely by Ethereal of Atlanta’s Awful Records.
“It’s all about girl power and being a dominant female is very prominent in the message I want to convey. We’ve been oppressed for so long and it feels good that we are finally able to step out of the shadow of a man” MAZ told Saint Heron. Watch below as MAZ and her acquaintance rob a store before she’s riding off into the sunset to go on about her business.
Les – “Diamond” (Dir. by Kendall Mathis)
Columbus rapper Les let loose of a song for the ladies on Valentines Day titled “Diamond“. Opening with a audio clip from the classic film Players Club, the vibes are set before Les‘ enticing song even drops. This Kendall Mathis-directed video starring Dimera Rae is definitely some of the rappers best work yet. Watch this one till the very end, Dimera and Les put on quite the show.
Machine Gun Kelly – “Alpha Omega” (Dir. by Ryan Hardy & Ryan Girard)
Coming off of General Admission, Cleveland’s Wildboy is still letting off visuals for his sophomore album. Next up to receive a treatment is “Alpha Omega”, a fiery track paying homage to his hometown, what it made him, and his overall journey. Directors Ryan Hardy and Ryan Girard deliver a raw, grungy video to match MGK‘s wild style and somewhat dark track.
Lamb$ – “Gift & A Curse” (Dir. by So-Visuals)
The Insomiac Music Group is known for having some of the sickest videos coming out of the Midwest and this “Gift & A Curse” treatment from So is no different. Lamb$ is fresh off his Fukk Karma 2 mixtape and has dropped a few videos for it already, but this is my favorite. The Cincinnati rapper heads back home to shoot in the streets that raised him.
“I am a gift and a curse, I den came back from the worst! I am a man of my word, I used to post on the 3rd”
Lo Life Lane – “Pull $werve Dash” (Dir. Yung Pedro)
Cleveland rap artist Lo Life Lane‘s name has been buzzing a lot lately, gaining recognition from the likes of Noisey and 40oz Van just to name a couple. He finally unveiled his Pink Mink EP this month and here is the first video from the project. This music video directed by Yung Pedro is one of the more raw and rugged ones on our list, but it fits perfectly with Lo Life Lane’s laid back image and effortless style on “Pull $werve Dash“.
Lost Tribe – “iWanna” (Dir. by Believe)
With video director Believe behind the lens, Cleveland duo Lost Tribe dropped an in-studio video for “iWanna“. The two have been under the scope of a lot of people in the industry after their smash hit “iPhone“, so everything that they release matters more than ever before. They don’t let fans down, “iWanna” is a catchy track that you can add to your favorite playlist.
DaveKevinAdam – “I Am The Dream” (Dir. by Oselought)
DKA is a spoken word artist amongst many other things. In the third installment of I Am The Dream: Why The Dream Matters, he touches on some very important topics. Watch this to hear what DKA has to say about goals, opportunities, oppression, and much more.